The Five W?s of Marketing- Michael Kusalaba

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The Five W’s of Marketing- Michael Kusalaba

When: Monday, November 18, 2019 - 6:00 PM - 7:30 PM
Where: Michael Kusalaba Library at MK Meeting Room (Large)

Join the Business and Investment Center as we introduce the who, what, when, where, and why of marketing your business. This program will allow you to familiarize yourself with the tools that will help you become more confident in discussing your industry, competitors, and customers. The featured databases (DemographicsNow- Library Edition, ReferenceUSA’s U.S. Consumers/Lifestyles) bring timely and authoritative data and insights for your marketing plan. Other sources, including American FactFinder and trade associations for statistics, will also be discussed. We’ll also look at the relationship between marketing, advertising, and branding. No registration necessary. For Adults.

Source: The Five W’s of Marketing- Michael Kusalaba